Working alongside the Inspired Education and King's InterHigh digital marketing teams to produce video, airport advertising and social media campaigns, promoting their global online learning curriculum and International Baccalaureate courses. In each case, I wrote personas, scripts and directed all video production including art direction of the final edits.
The first three 30 second ads below ran in national online news and on KIH social media platforms, plus as press ads in education specific publications.
Off the back of the first campaign we then worked on a second which went live late November 2022. It featured the up and coming teenage, celebrity vegan chef Omari McQueen who was an absolute joy to write scripts for and direct. He hit the big time a few years back appearing on cbeebies, publishing three cook books and filming with his adorable family in the US.